Blog

70% of your first-time clients never return, if you have an average salon or spa. Dun dun dun. These clients were attracted to your salon for some reason, so to lose 70% of them after their first experience with your business, it’s quite bad. Not only for your...

There are 373,000,000 people on Facebook who are interested in spas and 414,000,000 who are interested in salons, at the time of writing this post. Yet many salons and spas don’t get ANY business from Facebook. No bookings, no clients…not even “Likes” and fans. And...

“You need a Facebook page for your salon or spa!” So 5 years ago, I set up my spa’s Facebook page. When I started out, I thought all I had to do was to create engaging posts and the bookings would be rolling in. Well…it wasn’t exactly the case. After posting every day...

4 years ago when I opened my spa, I found it really hard to get enough clients to fill the appointment book. I tried lots of marketing tactics, I distributed flyers, I had magazine ads, I even had a billboard at one point, but the results were kinda lackluster many...

Let me guess: you’ve played with the idea of becoming your own boss at least once or twice, so you could work on your own terms. No more crazy shifts and even crazier bosses! What if I told you that you neither have to break the bank nor spend months preparing for...

Let me guess: you’re eager to start on your own, but the thought of actually starting your own business or becoming a freelancer is quite scary….like scarier than The Conjuring movies (please tell me I’m not the only one who had nightmares for weeks after watching...